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From Good to Great: The Secrets to an Optimized LinkedIn Profile
- Crafting a Strong First Impression: Key strategies for creating a professional and impactful profile headline and summary.
- Highlighting Your Unique Value: Tips to showcase your achievements and skills effectively.
- Building Credibility: How to leverage recommendations and endorsements to strengthen your profile.
- Maximising Visibility: Strategies to improve your profiles reach and ranking in searches.
- Optimising Key Sections: Best practices for enhancing experience, education, and certifications.
- Using Multimedia: Incorporating visuals and documents to make your profile stand out.
Overview of the webinar
LinkedIn has become the go-to platform for professionals to showcase their skills, connect with others, and uncover new opportunities. However, simply having a LinkedIn profile is no longer enough to stand out in a crowded and competitive space. To truly make an impact, your profile needs to be optimised to reflect your unique strengths, attract attention, and drive meaningful engagement.
In this session, "From Good to Great: The Secrets to an Optimized LinkedIn Profile," we’ll explore the essential elements of creating a profile that not only tells your professional story but also positions you as an expert in your field. You’ll learn how to enhance key sections of your profile, highlight your accomplishments, and use the platform’s features strategically to maximise visibility and opportunities.
Whether you’re a job seeker looking to land your next role, a professional aiming to expand your network, or a business owner hoping to attract clients, this webinar offers valuable insights to elevate your LinkedIn presence. By the end of the session, you’ll have actionable tips to make your profile more compelling and a better understanding of how to leverage LinkedIn as a powerful tool for professional growth.
Take the first step in turning your LinkedIn profile from good to great and unlock the doors to greater success.
Who should attend?
- Job Seekers
- Career Changers
- Entrepreneurs
- Freelancers
- Consultants
- Business Development Managers
- Marketing Professionals
- Sales Professionals
- Human Resources Professionals
- Recruiters
- Corporate Executives
- Team Leaders
- Industry Experts
- Thought Leaders
- Small Business Owners
Why should you attend?
Your LinkedIn profile is more than just a digital resume—it’s your personal brand, your first impression, and your gateway to professional opportunities. In today’s competitive world, having a good profile isn’t enough; you need a standout presence that grabs attention and drives meaningful connections.
This session, "From Good to Great: The Secrets to an Optimized LinkedIn Profile," will show you how to transform your profile into a powerful tool for networking, career growth, and business success. You’ll learn high-level strategies to make your profile more compelling, improve its visibility, and position yourself as an expert in your field.
Whether you’re seeking a new job, aiming to grow your professional network, or looking to attract clients, this webinar will help you take your LinkedIn presence to the next level. Join us to unlock the secrets to an optimised profile that opens doors and creates opportunities in your professional journey.
Faculty - Ms.Terry Winship
On the professional front, Terry is an accomplished graduate from the University of Witwatersrand, holding a Bachelor of Commerce. She shines as a Microsoft Certified Trainer, and notably, her company is the only South African establishment accredited by Microsoft to offer the esteemed "train the trainer" course. Terry's roles don't end here. She's also a TEDx coach, the City Coordinator for Pecha Kucha, and the Area Director for Toastmasters. Her expertise lies in mentoring corporate clients, helping them hone their presentation skills. She also provides comprehensive training on platforms such as Microsoft Word, Excel, PowerPoint, and Outlook, as well as on Canva, LinkedIn, and video editing, to name a few.